Wisconsin Elective Course #4 explains the rules for offering incentives, concessions, and promotional items in real estate transactions. The course reviews Wisconsin laws governing incentives, advertising, documentation, fee-splitting, and illegal lotteries so licensees can market their services while remaining compliant with state law.
Topics covered in this course include:
- Incentives and concessions offered to buyers and sellers.
- Wisconsin’s prohibition against illegal fee-splitting with unlicensed individuals.
- Advertising requirements for Wisconsin real estate licensees.
- Proper documentation of incentives in listing contracts and buyer agency agreements.
- Seller concessions and how they are documented in the Offer to Purchase.
- How to avoid creating an illegal lottery when advertising contests and promotions.
Understanding Wisconsin’s rules for incentives and advertising helps real estate licensees market their services ethically, comply with state law, and avoid costly mistakes.
Our Wisconsin-approved 18-hour Continuing Education package includes Elective Course #4 along with all 12 mandatory courses and all 6 required elective courses—everything you need to satisfy your CE requirements for the current biennium.
CLICK HERE to learn more about our Wisconsin CE courses!
Related Questions
Here are a few other questions Wisconsin real estate licensees often ask:
- Can Wisconsin real estate agents offer buyer or seller incentives?
- What is illegal fee-splitting in Wisconsin real estate?
- What are seller concessions in a real estate transaction?
- How should incentives be documented in Wisconsin real estate?
- When does a real estate promotion become an illegal lottery?
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